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Rita’s Packed on First Day of Spring


Customers line up outside the Rita's Italian Ice location in Penndel on the first day of spring. (Tom Sofield/LevittownNow.com)
Customers line up outside the Rita’s Italian Ice location in Penndel on the first day of spring. (Tom Sofield/LevittownNow.com)
Customers outside the Rita's location on New Falls Road in Falls Township. The chain gave away over 1.2 million free cups of the frozen treat in 2012. (Tom Sofield/LevittownNow.com)
Customers outside the Rita’s location on New Falls Road in Falls Township. The chain gave away over 1.2 million free cups of the frozen treat in 2012. (Tom Sofield/LevittownNow.com)
Using social media the company asked customers to tag their photos of free water ice using the hashtag #RitasFirstDayofSpring. (Tom Sofield/LevittownNow.com)
Using social media the company asked customers to tag their photos of free water ice using the hashtag #RitasFirstDayofSpring. (Tom Sofield/LevittownNow.com)